We are with you all the way - supporting franchisee relationships • Unique Brand Manufacturing our own food offers confidence in a quality product that will ensure your success is our success. • Brand Building OSCAR attends national events such as Crufts and the CLA Game Fair. This is all part of promoting the brand and gathering customer names to add to the massive database of contacts for all postcode areas. • Local Shows Franchisees are encouraged to promote the OSCAR brand in their local area and this is one of many ways to generate new customers. Marquees, display material and weigh scales are available in shared areas. • Referrals A recommended customer is often the best customer you can have, and there is never a shortage of pet owners happy to sing OSCAR’S praises. Leaflets are available to encourage and reward existing customer contacts to recommend a friend and create a situation where everyone wins. • Local Advertising Advice is given on: where to leave a poster, park surveys to find the local dog owners, becoming involved with schools, local shops, parish and local councils. The list is endless. • 'Outbound' Telesales Telesales from our Head Office provide new customers to complement your own efforts. From a database of local pet owners we make the sale (personalised for you), you deliver the product and develop the customer relationship. • Public Relations This service is available direct from our PR experts on top of the launch you receive. Individually priced to suit your working budget, all the support you need to promote your business via advertising, posters, mail drops or press releases. • On-going Support After gaining your Nutritional Advisor certificate at the end of your start-up training course, we provide additional support based on your individual requirements. You're never on your own.
Janet Walmsley - Franchise Manager
- Nutritional Advisor Qualification An important part of our training programme is the Nutritional Advisor qualification in association with Myerscough Animal College. We’ve teamed up with national and well-respected leader in Animal Studies and Welfare, Myerscough Higher & Further Education College, to provide our own unique qualification. It provides Oscar franchisees with nutritional, behavioural and veterinary training which gives franchisees not only Nutritional Advisor status but also the knowledge to talk confidently in their role. - Professional Operation In caring for the wellbeing of our pets, Oscar, under our own trademark and via our network of franchisees, aims to bring an awareness to the responsibilities and values of being a pet owner. We extend this level of professionalism across the organisation. Oscar is a full member of the British Franchise Association, the Pet Food Manufacturers’ Association and Investors in People. The Company works closely with national banks to support all franchising opportunities. - Expert Consultant Support Expert support from consultants in nutrition and behaviour is always available via a Freephone Helpline, to both you and your customer. There is also a veterinary advice line to help you solve any minor problems on behalf of your customers. - Head Office Support At Head Office we have a customer services team available to answer any of your questions on products, accounting and general queries.
- On-line Facilities - Franchise manual and competitors’ guide for easy reference at your fingertips - Internet discussion forum enabling you to network on line - Personal webpage to send customer enquiries direct to your business Customer Relationship Management System - Sales Data analysis - Phone Call Scheduling - Delivery Management - Stock Control - Purchase Ordering - Reporting - Customising Options
- Network Consolidation Area Meetings - Regional Network Meetings and the Franchise Advisory Council exist to ensure team building and good network communications which all further the smooth running of your business.
